Overview

To address the changes in the printing business today, professionals and hobbyists can use the HP Indigo technology, which has been shown to be future-proof. On the member site, you can get special perks and access to a virtual demo and a private video library.

I designed the HP Indigo Membership Portal, an exclusive B2B platform for print industry professionals to access resources, and business insights.

User Flow

Club members were invited by EDM and Whatsapp to register.

Sketches

UX process with paper sketches helps to narrow down the direction & flow.

Persona

Each persona's goals, product issues, and user interactions improved the design flow.

Design System

The HP brand design system has compiled a collection of all the pieces from the website into a reusable library for our team. This library will assist in maintaining a consistent design language across all of our products. In addition to all of the UI elements for forms, buttons, and other web elements that we wanted to reuse, we made sure to include some of the most fundamental design rules that we have, such as colors, font, and spacing.

UI Screens

Pre-Registration : Register > Submit

As a user, I want to register my particulars so that I can log in successfully to membership portal.

Welcome

"As a user, I want to be welcomed on the first landing page so that I can view welcome pack & membership benefits."

About Us

"As a user, I want to book an appointment with consultant so that I can discuss which area of my printing business need to be improved."

Lucky Draw

"As a user, I want to know how many days away from lucky draw so that I can participate in time."

"As a user, I want to participate as early as possible so that I can have higher chance of winning prizes"

Beforer luckydraw begin, user see the countdown timer

After luckydraw begun, user gets timestamp

Videos

"As a user, I want to learn new technology from HP Indigo so that I can enhance the innovative way of printing"

Interactive Prototype

I have been working with different type of tools in adobe eco system, "Adobe XD" is the most

efficient and fastest tool I have ever used with unique features such as

• Auto-animate • Repeat grid • Master component style in library • Co-editing mode

• Easy handing off specs for developers • Record video & voice

• Embed clickable prototype • lots of plugin

Client: HP

Brief: The client needed the membership portal to help print professionals and enthusiasts navigate the unprecedented changes in today's industry with the proven future-ready resilience of HP Indigo technology. Business Partners were invited via EDM, whatsapp to register via the portal to enjoy the welcome pack, VIP invites, membership pack, & priority consultation.

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